Ipsos Business Elite Survey
BE: USA - The Media Survey of the United States' Business Elite
Open the Door to the Biggest Corner Offices in America
The most successful business executives in America don't have a lot of time. Getting their attention - and consideration - is a challenge. Top executives pay attention only to advertising that’s delivered conveniently and powerfully, geared to how they work and live. When targeting C-suite executives, the right media platforms and channels are crucial to the success of a campaign.
Enter Ipsos' BE: USA – the media survey of the United States' business elite. BE: USA is the foremost media planning tool for US and global media companies wanting to understand and reach the top business decision makers in the United States. Subscribers to BE: USA appreciate the confidence of knowing findings come from a world-leading media research provider known for the accuracy and relevance of its data.
Results fuel campaigns directed at the top echelon of executives, frequent travelers, high income earners, and other high status targets. BE: USA helps subscribers direct their advertising dollars to the most effective media placements to reach American C-suite professionals.