Case Study

Ipsos Minutes

Mobile TV: Worldwide Early Learnings

TODD BOARD

Topics: Digital Media, Entertainment, Video

Gain a stronger understanding of the global impact of streaming and live video, and the role of live television: where and when people want their Mobile TV; what sort of programming works best; and how existing TV brands can leverage current formats for easily mobile-ready content.

Webinars

Attracting and Unpacking Consumer 'Attention' – Latest Ipsos Trends and Perspectives from the Digital Media Landscape

Duration: 60 minutes

Topics: Digital Media, Entertainment, Green

Learn more about how marketers in the burgeoning digital ecology can incorporate new market dynamics into future strategies


Digital Media, Devices & Domains – Trends in the Consumer Technology Landscape at Home and On the Go

Duration: 60 minutes

Topics: Digital Media, Entertainment, Green, Technology

In the past year, we've witnessed a growing number of ways in which Americans can acquire and view entertainment content, in both physical and digital formats. As the breadth and depth of entertainment and media has proliferated, so have the number of consumer-friendly technologies you can now find in the average American household. While we continue to rely on an established set of consumer electronics to access and manage our video, music, and games, the rapid advancement of digital content and high-definition formats have served as a change agent spawning a new wave of next generation devices, services and platforms that are popping up in our homes and lives.


The Changing Face of Entertainment – What Lies Ahead in the Digital Audio/Video Landscape

Duration:45 minutes

Topics: Digital Content, Digital Convergence, Entertainment

Hear fresh data and perspective on how technology sector marketers can sort out the digital media landscape and make sure they are watching the right trend indicators and asking the right questions by viewing this presentation.

White Paper