Case Study

Ipsos Minutes

Webinars

The Ipsos Mendelsohn Affluent Survey Webinar

Duration 35 minutes

Topics: Affluent, Media

Marking its 32nd consecutive year, the Ipsos Mendelsohn Affluent Survey is the definitive audience-based research source of the media habits and lifestyles of the affluent population in the United States. Get the latest findings from this survey, by viewing the recorded webinar or downloading a copy of our presentation.

White Paper

Media Matters: Why the Affluent and Luxury Marketplaces are Critically Important

15 pages; 16 charts

Topics: Affluent, Media

Published by the American Association of Advertising Agencies, this edition of Media Matters (October 29, 2008; bulletin #6954) offers a detailed executive summary of Ipsos' in-depth study of America's Affluent.